Platform · Threads

Every client email, on time and in one place.

Write your client emails once in your playbooks, and Rundown sends them automatically at the right moment. It holds the ones you want to check first and keeps a record of everything that went out.

How it works

From playbook to inbox.

01

Write each client email once, in your playbook

Set when each email goes out: when a lead comes in, when they book, before a payment is due or before the event. Fields like the couple’s names and the venue fill in for every client.

Why it works this way

The emails you send every couple are mostly the same. Writing them once means each couple gets your best version, on time.

02

Choose what sends on its own

Let routine emails, like payment reminders, send by themselves. Mark the ones you want to read first, and they’re ready for review a week before they’re due.

Why it works this way

Some emails are fine on autopilot. Others need a personal line. You decide which is which once, instead of every time.

03

Review, edit or skip in one place

Threads shows what needs your review, what’s scheduled and what’s been sent, across every client. Edit one email for one couple without touching the playbook, or skip it.

Why it works this way

Checking emails event by event is how one gets missed. One list of everything going out means nothing sends that you didn’t expect.

04

Replies come straight to your inbox

Emails go out under your business name via Rundown, and replies go to your own email address. Your conversations stay where you already have them.

Why it works this way

Couples reply to whatever lands in their inbox. Sending replies to your address means there’s no second inbox to check.

05

See exactly what went out, and why

Every sent email is saved as it went out, with the playbook rule that sent it. If one fails, Rundown says why in plain words, and Try again sends it now.

Why it works this way

When a couple says they never got the reminder, you can see what was sent and when instead of guessing.

Questions

What planners ask us.

Further reading

Newsletter

Planning ideas and product updates for wedding and event studios.

© 2026 rundown · Lawless Ventures LLC

Newsletter

Planning ideas and product updates for wedding and event studios.

© 2026 rundown · Lawless Ventures LLC

Newsletter

Planning ideas and product updates for wedding and event studios.

© 2026 rundown · Lawless Ventures LLC